The hit screening of "Fang Fang" in Hong Kong is still continuing, and the box office is growing like a snowball. Before the third week of release ended, the box office in Hong Kong has exceeded 30 million.
The single-week box office in the third week was 7.47 million. Although the box office fell by 39% compared with last week, its box office trend is already very strong.
When the cumulative box office data of "Fang Fang" was released for three weeks, the entire Hong Kong film industry caused a sensation of 36.58 million!
Kang Jianfei's previous movies were also popular when they were released like "Fang Fang", but their potential was not as strong as "Fang Fang".
The box office declines of 27% and 39% in the first two weeks respectively. Combined with the super high first-week box office, it is enough to compare with "God of Gambling" and "The True Heroes" a few years ago.
The reason why the three-week cumulative box office of 36.58 million caused a sensation is that "Fangfang" already has hope of hitting the 40 million box office mark.
In fact, if you convert the ticket price, "The True Character of Heroes" that was only more than 33 million yuan back then will definitely be sold for more than 40 million yuan now.
The reason why "Fang Fang" is a romantic art film that can create such a big momentum in Hong Kong is actually extremely complicated.
The golden period and stable release of theaters are the basic guarantee of high box office. Kang Jianfei's advertising investment without considering his huge investment and international publicity feedback to France have brought "Fangfang" to another level.
Finally, Kang Jianfei's box office appeal has exploded over the years, and the films competing with him have their own flaws, which has created the outrageously high box office of "Fangfang".
In order to make "Fang Fang" the first Hong Kong film with a box office of over 40 million yuan, Kang Jianfei spared no effort to add another 1 million yuan in post-production promotion expenses, and also summoned Tony Tony Tony and Sophie Marceau to Hong Kong for promotion.
In addition, the popular artists of Kang Jianfei's companies, whether singers, actors or hosts, will say in public: I like to watch "Fangfang" by the boss very much, and it is not to be missed.
There is also the Miss Oriental beauty pageant, which is about to usher in the finals. "Fangfang" will be promoted in various activities, and the variety shows of Feng Huáng and Macau TV are also promoting them.
Coupled with various lottery activities, the enthusiasm of the movie fans was also mobilized, and many viewers who had already watched "Fangfang" returned to the screening room again.
Outside the ticket window of Taiping Cinema, the outdoor reporter of Macau TV's film news program walked up to a line-up movie fan and said: Hello, Miss, are you going to queue up to buy tickets to watch "Fangfang"?
Of course, I like Tony Leung very much. He is so handsome. I have watched "Fang Fang" 5 times.The female audience said excitedly.
The reporter said: The topic we have done in this episode is to predict whether the box office of "Fangfang" can exceed the 40 million mark, and do you think it can be successful?
The female audience laughed and said: Of course, it is only a few million to succeed.
Thank you for your cooperation, the reporter ran to interview another male audience. Sir, are you watching "Fangfang"?
It's Ah, I'll come with my girlfriend.The male audience said.
Reporter asked: Is this your first time watching "Fangfang"?
It was the first time, the male audience sighed, "I am busy with work and I am on a business trip in the Philippines a while ago, and I have never had the chance to watch movies with my girlfriend."After returning to Hong Kong, I found that there were promotional posters of "Fang Fang" everywhere, and my colleagues also said that the movie was good.
Do you think the box office of "Fangfang" can exceed 40 million?The reporter asked.
The male audience said: How do I know? I don’t watch movies very much.
The reporter interviewed a few people who were queuing up to buy tickets. They happened to wait until the audience of "Fangfang" came out after watching the film. They hurried up to interview: Hello, sir, you just finished watching "Fangfang". Do you have any thoughts after watching it?
The filming is OK. I have watched it 4 times. The male audience objectively commented that there is no martial arts scene, so I am still better at "Oriental Vulture".
The reporter asked strangely: I think it is not as good as "Oriental Condor", so you have watched "Fangfang" 4 times?
The male audience turned around and pointed in the direction of the toilet: Do you think I want it?No matter how good the movie is, I will vomit after watching it 4 times, but my girlfriend likes Ah. Now the portrait of Alan Tam in her bedroom has been torn, and it has been changed to sticking to Leung Ka-fai.
After the reporter interviewed this guy, he found another female audience. As soon as he asked, the female audience pointed at the camera and shouted: I am here to support Fei Ge, Fei Ge’s movie is the best.This week I have to watch "Fangfang" every day. Come on, Fei Ge and become a 40 million director!
The reporter sweated wildly and said to the camera: It seems that this female audience is a fan of director Kang Jianfei. We also wish that the box office of "Fangfang" can break through the 4,000 mark as soon as possible.
Even without the additional promotional expenses added by Kang Jianfei in the later stage, "Fangfang" can still be sold for 40 million yuan. At worst, it can be delayed for the film in a few days.
After using various publicity methods, "Fangfang" was only screened on Oriental Theater for 26 days, and the box office had reached an amazing record of 40.16 million.
Seven years ago, Kang Jianfei's "Happy Ghost" brought Hong Kong films into the era of tens of millions of box offices, and became the leading commercial director in Hong Kong;
Seven years later, "Fangfang" broke a new record again, and the super high box office of 40 million eclipsed other films this summer... "Oriental Daily"
Kang Jianfei leads Hong Kong films into another era.Ming Pao Weekly
After "Fangfang" was sold well, I heard that many directors were preparing to follow the trend and shoot literary and romance films.Here I must remind you that the success of "Fangfang" is not replicable, and it is the result of the mixed together of multiple factors.Those who want to follow the trend and make money should be mentally prepared to make a movie. There are only a few literary and romance films sold in Hong Kong over the years. If you don’t have that strength, you should not touch this type.
"Movie Biweekly"
Debao Film Company.
Pan Disheng threw "Movie Biweekly" aside and asked Xian Jiran: Jiran, do you think we should open a literary romance film in the second half of the year?
Xian Jiran is currently the creative director of Debao Film Company. Basically, the movies produced by Debao will have the logo of Xian Jiran. The documentary that reviews the history of Hong Kong films at the first Academy Awards was produced by Xian Jiran.
Xian Jiran is also one of the representative figures of the Hong Kong New Wave Movie Movement. He is very good at directing art films, but his answer at this time is: Chen Bosen's analysis in "Film Biweekly" is very correct, "Fangfang" is not replicable, and it is difficult to find a director who can shoot literary and romance films in Hong Kong.
Pandison asked: Don’t you know how to shoot?
Xian Jiran smiled and said: You can ask me to shoot a literary romance film and win the Golden Horse Awards or the Golden Horse Awards, but it will never be able to have a box office of more than 10 million, let alone 40 million.
Pan Disheng thought about it and could only say: Then forget it, following the trend is not a long-term solution.Fortunately, "Yingning" sold well, with a box office of at least over 25 million.
Pan Disheng said something insincerely. He had high hopes for "Yingning". He went to the box office for 30 million yuan at the beginning, and the promotional expenses alone cost 5 million yuan. Although a large part of it was to help the newly opened Debao Cinemas promote the newly opened Debao Cinema.
Although "Yingning" is selling well now, it doesn't make much money after deducting all kinds of expenses. If there is no overseas box office, the big cast of "Yingning" will lose money.
Xian Jiran thought for a moment and suggested: Mr. Pan, it’s better for us to make romantic comedy movies.
Romance comedy?Pandison asked, don’t we shoot romantic comedy every year?
Different, Xian Jiran said that the most fashion comedy we filmed before were chosen, with several couples playing and laughing, making the audience laugh and having a happy ending. Love is not the point at all.To say it is a romantic movie, it is better to say it is a funny girl-picking movie.
After Xian Jiran explained, Pan Disheng immediately understood that Wang Jing's "The Most Girl in Hardcover" and "The Best Bad Friend" series sold well, and they were all the funny girls-picking films that Xian Jiran said.
Xian Jiran continued: What Hong Kong audiences like to watch are funny girls-picking movies. Now, because of the popularity of "Fangfang", it may be popular for a period of love storytelling.But if we want to follow the trend, don’t shoot Taiwanese literary and artistic romance films, as they are basically a failure.Although many scenes and shots of Kang Jianfei's "Fang Fang" are very literary, they are mixed with a lot of comedy elements, which is also the reason why Hong Kong audiences like to watch it.
Pandison asked: That is what you call a romantic comedy.
Xian Jiran nodded and said: Yes, we can use "Fangfang" as a reference to reduce some literary and artistic elements, retain the part of the relationship and add a little comedy elements, so that the romantic comedy films made will definitely make sure to make a profit.
Pan Disheng thought about it carefully and said: Your idea is good. I will call Cen Jianxun to discuss it tomorrow.By the way, call Gao Zhisen, he is better at designing comedy scenes.
While Debao was discussing how to follow the trend, the three bosses of Xinyi City also gathered together.
Huang Baiming said: I am going to shoot a romantic comedy in the second half of the year.
Shi Tian sat over and asked: Do you have any specific ideas?
Huang Baiming smiled and said: Are you going to discuss this with you?
Mai Jia looked at the curve chart on the computer, picked up his briefcase and stood up, happily saying: You guys discuss it, I want to go to the exchange, it's rising again!
Today's Hong Kong stock and futures markets are rising like rockets every day. How can you make money by making stocks and futures when making movies?
The single-week box office in the third week was 7.47 million. Although the box office fell by 39% compared with last week, its box office trend is already very strong.
When the cumulative box office data of "Fang Fang" was released for three weeks, the entire Hong Kong film industry caused a sensation of 36.58 million!
Kang Jianfei's previous movies were also popular when they were released like "Fang Fang", but their potential was not as strong as "Fang Fang".
The box office declines of 27% and 39% in the first two weeks respectively. Combined with the super high first-week box office, it is enough to compare with "God of Gambling" and "The True Heroes" a few years ago.
The reason why the three-week cumulative box office of 36.58 million caused a sensation is that "Fangfang" already has hope of hitting the 40 million box office mark.
In fact, if you convert the ticket price, "The True Character of Heroes" that was only more than 33 million yuan back then will definitely be sold for more than 40 million yuan now.
The reason why "Fang Fang" is a romantic art film that can create such a big momentum in Hong Kong is actually extremely complicated.
The golden period and stable release of theaters are the basic guarantee of high box office. Kang Jianfei's advertising investment without considering his huge investment and international publicity feedback to France have brought "Fangfang" to another level.
Finally, Kang Jianfei's box office appeal has exploded over the years, and the films competing with him have their own flaws, which has created the outrageously high box office of "Fangfang".
In order to make "Fang Fang" the first Hong Kong film with a box office of over 40 million yuan, Kang Jianfei spared no effort to add another 1 million yuan in post-production promotion expenses, and also summoned Tony Tony Tony and Sophie Marceau to Hong Kong for promotion.
In addition, the popular artists of Kang Jianfei's companies, whether singers, actors or hosts, will say in public: I like to watch "Fangfang" by the boss very much, and it is not to be missed.
There is also the Miss Oriental beauty pageant, which is about to usher in the finals. "Fangfang" will be promoted in various activities, and the variety shows of Feng Huáng and Macau TV are also promoting them.
Coupled with various lottery activities, the enthusiasm of the movie fans was also mobilized, and many viewers who had already watched "Fangfang" returned to the screening room again.
Outside the ticket window of Taiping Cinema, the outdoor reporter of Macau TV's film news program walked up to a line-up movie fan and said: Hello, Miss, are you going to queue up to buy tickets to watch "Fangfang"?
Of course, I like Tony Leung very much. He is so handsome. I have watched "Fang Fang" 5 times.The female audience said excitedly.
The reporter said: The topic we have done in this episode is to predict whether the box office of "Fangfang" can exceed the 40 million mark, and do you think it can be successful?
The female audience laughed and said: Of course, it is only a few million to succeed.
Thank you for your cooperation, the reporter ran to interview another male audience. Sir, are you watching "Fangfang"?
It's Ah, I'll come with my girlfriend.The male audience said.
Reporter asked: Is this your first time watching "Fangfang"?
It was the first time, the male audience sighed, "I am busy with work and I am on a business trip in the Philippines a while ago, and I have never had the chance to watch movies with my girlfriend."After returning to Hong Kong, I found that there were promotional posters of "Fang Fang" everywhere, and my colleagues also said that the movie was good.
Do you think the box office of "Fangfang" can exceed 40 million?The reporter asked.
The male audience said: How do I know? I don’t watch movies very much.
The reporter interviewed a few people who were queuing up to buy tickets. They happened to wait until the audience of "Fangfang" came out after watching the film. They hurried up to interview: Hello, sir, you just finished watching "Fangfang". Do you have any thoughts after watching it?
The filming is OK. I have watched it 4 times. The male audience objectively commented that there is no martial arts scene, so I am still better at "Oriental Vulture".
The reporter asked strangely: I think it is not as good as "Oriental Condor", so you have watched "Fangfang" 4 times?
The male audience turned around and pointed in the direction of the toilet: Do you think I want it?No matter how good the movie is, I will vomit after watching it 4 times, but my girlfriend likes Ah. Now the portrait of Alan Tam in her bedroom has been torn, and it has been changed to sticking to Leung Ka-fai.
After the reporter interviewed this guy, he found another female audience. As soon as he asked, the female audience pointed at the camera and shouted: I am here to support Fei Ge, Fei Ge’s movie is the best.This week I have to watch "Fangfang" every day. Come on, Fei Ge and become a 40 million director!
The reporter sweated wildly and said to the camera: It seems that this female audience is a fan of director Kang Jianfei. We also wish that the box office of "Fangfang" can break through the 4,000 mark as soon as possible.
Even without the additional promotional expenses added by Kang Jianfei in the later stage, "Fangfang" can still be sold for 40 million yuan. At worst, it can be delayed for the film in a few days.
After using various publicity methods, "Fangfang" was only screened on Oriental Theater for 26 days, and the box office had reached an amazing record of 40.16 million.
Seven years ago, Kang Jianfei's "Happy Ghost" brought Hong Kong films into the era of tens of millions of box offices, and became the leading commercial director in Hong Kong;
Seven years later, "Fangfang" broke a new record again, and the super high box office of 40 million eclipsed other films this summer... "Oriental Daily"
Kang Jianfei leads Hong Kong films into another era.Ming Pao Weekly
After "Fangfang" was sold well, I heard that many directors were preparing to follow the trend and shoot literary and romance films.Here I must remind you that the success of "Fangfang" is not replicable, and it is the result of the mixed together of multiple factors.Those who want to follow the trend and make money should be mentally prepared to make a movie. There are only a few literary and romance films sold in Hong Kong over the years. If you don’t have that strength, you should not touch this type.
"Movie Biweekly"
Debao Film Company.
Pan Disheng threw "Movie Biweekly" aside and asked Xian Jiran: Jiran, do you think we should open a literary romance film in the second half of the year?
Xian Jiran is currently the creative director of Debao Film Company. Basically, the movies produced by Debao will have the logo of Xian Jiran. The documentary that reviews the history of Hong Kong films at the first Academy Awards was produced by Xian Jiran.
Xian Jiran is also one of the representative figures of the Hong Kong New Wave Movie Movement. He is very good at directing art films, but his answer at this time is: Chen Bosen's analysis in "Film Biweekly" is very correct, "Fangfang" is not replicable, and it is difficult to find a director who can shoot literary and romance films in Hong Kong.
Pandison asked: Don’t you know how to shoot?
Xian Jiran smiled and said: You can ask me to shoot a literary romance film and win the Golden Horse Awards or the Golden Horse Awards, but it will never be able to have a box office of more than 10 million, let alone 40 million.
Pan Disheng thought about it and could only say: Then forget it, following the trend is not a long-term solution.Fortunately, "Yingning" sold well, with a box office of at least over 25 million.
Pan Disheng said something insincerely. He had high hopes for "Yingning". He went to the box office for 30 million yuan at the beginning, and the promotional expenses alone cost 5 million yuan. Although a large part of it was to help the newly opened Debao Cinemas promote the newly opened Debao Cinema.
Although "Yingning" is selling well now, it doesn't make much money after deducting all kinds of expenses. If there is no overseas box office, the big cast of "Yingning" will lose money.
Xian Jiran thought for a moment and suggested: Mr. Pan, it’s better for us to make romantic comedy movies.
Romance comedy?Pandison asked, don’t we shoot romantic comedy every year?
Different, Xian Jiran said that the most fashion comedy we filmed before were chosen, with several couples playing and laughing, making the audience laugh and having a happy ending. Love is not the point at all.To say it is a romantic movie, it is better to say it is a funny girl-picking movie.
After Xian Jiran explained, Pan Disheng immediately understood that Wang Jing's "The Most Girl in Hardcover" and "The Best Bad Friend" series sold well, and they were all the funny girls-picking films that Xian Jiran said.
Xian Jiran continued: What Hong Kong audiences like to watch are funny girls-picking movies. Now, because of the popularity of "Fangfang", it may be popular for a period of love storytelling.But if we want to follow the trend, don’t shoot Taiwanese literary and artistic romance films, as they are basically a failure.Although many scenes and shots of Kang Jianfei's "Fang Fang" are very literary, they are mixed with a lot of comedy elements, which is also the reason why Hong Kong audiences like to watch it.
Pandison asked: That is what you call a romantic comedy.
Xian Jiran nodded and said: Yes, we can use "Fangfang" as a reference to reduce some literary and artistic elements, retain the part of the relationship and add a little comedy elements, so that the romantic comedy films made will definitely make sure to make a profit.
Pan Disheng thought about it carefully and said: Your idea is good. I will call Cen Jianxun to discuss it tomorrow.By the way, call Gao Zhisen, he is better at designing comedy scenes.
While Debao was discussing how to follow the trend, the three bosses of Xinyi City also gathered together.
Huang Baiming said: I am going to shoot a romantic comedy in the second half of the year.
Shi Tian sat over and asked: Do you have any specific ideas?
Huang Baiming smiled and said: Are you going to discuss this with you?
Mai Jia looked at the curve chart on the computer, picked up his briefcase and stood up, happily saying: You guys discuss it, I want to go to the exchange, it's rising again!
Today's Hong Kong stock and futures markets are rising like rockets every day. How can you make money by making stocks and futures when making movies?
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