The price of 3DS is too high, and the price of the handheld machine being sold to the console has caused dissatisfaction among players.
At this time, Sony's new generation of handheld console PSV information has also been released, and the price is slightly lower than the price of 3DS, but 3DS is not advantageous in performance comparison, and many players have begun to develop a mentality of holding coins and waiting and watching.
3DS itself is in urgent need of support for masterpieces. Although the machine was released first, it lacks heavyweight first-party escort masterpieces, and the subsequent third-party powerful IP masterpieces were not able to keep up with the progress.
A skillful woman is hard to cook without rice. A game that has only machines but no fun is also the reason why players have no desire to buy 3DS.
The impact of smartphones on the market.
As for the above three issues, it is inevitable that the sales of 3DS will decline. In order to get rid of this dilemma as soon as possible, Iwada Satoshi, then president, announced on July 28, 2011 that starting from August 11, 2011, the price of the Japanese 3DS handheld will be reduced to 15,000 yen and the North American version of the host will be reduced to US$16,999. All users who have purchased 3DS handhelds for the original price before the price reduction will automatically upgrade to participants in the Ambassador Program and receive 20 free games as compensation.
The price reduction is indeed great enough, which is equivalent to giving a 30% discount. However, the users who bought 3DS before were angry, and even scolded him directly if they had bad tempers. On the surface, there was an ambassador plan to give away 20 games as compensation. The users who bought 3DS handheld consoles at the original price seemed to have no loss, but the fact is that the 20 games they gave away were all garbage, veritable garbage!
These 20 games are composed of 10 FC nostalgic games and 10 G nostalgic games. Yes, it is nostalgic games... Although there are many excellent G-draw works such as "Flame Emblem: Light Stone of the Holy Demon" and "The Legend of Zelda: Shrinking Hat", you should know that these G-draw games have been cracked and burned, and many people may have purchased genuine cartridges in the G-drawing era before. This is like not giving away. How can players not be angry?
But there is nothing we can do about this. The group of players who bought it first at a high price can only admit that they are unlucky in the end.
Price reduction promotion is definitely a good trick that never goes out of date. Just after Nintendo announced the price reduction, 3DS's sales finally began to steadily increase.
But at the beginning, this increase speed is not fast. The driving force behind the real acceleration of 3DS sales is actually due to a game, which is the latest work of "Monster Hunter 3G" in Capcom's famous IP Monster Hunter series.
On September 7, 2011, Nintendo released a major news that "Monster Hunter 3G" will be launched on the 3DS handheld platform and is scheduled to be released at the end of 2011.
And this news was confirmed at the 2011 Tokyo Video Game Exhibition held on September 15th. Players were so excited. Don’t ask why this game has such a great charm. Hunters understand it.
Many players who were holding coins to wait and wait for the PSV to make a choice before making a choice, bought 3DS without saying a word, and Sony next door could only secretly wipe his tears. At this time, the global sales of 3DS began to take off.
Of course, many of the works that Monster Hunter's subsequent generations were also exclusive to 3DS, which is also one of the reasons why countless core players have attracted to purchase 3DS handheld consoles.
On December 27, 2011, Nintendo announced at a NINTENDO DIRECT 2011 network conference that the total global sales of 3DS have reached 15.03 million units. In contrast, Sony's PSV just started to be released on December 17, 2011. The sales in Japan were only 320,000 units in the first week, which was lower than the previous first week of 3DS.
On January 26, 2012, Capcom's famous heavyweight IP "Resident Evil: Apocalypse", also owned by Capcom, logged into 3DS. This game is considered to allow all players to understand what a naked-eye 3D game is.
This does not exaggerate the facts. I believe that as long as the old players who played this game on 3DS back then will definitely feel it. Even if it is opened today with the naked eye 3D effect and then played the previous week, it will definitely be a very good experience.
The sales of Nintendo 3DS have also increased again. As of May 22, 2012, the famous Japanese gaming media FAMI announced that 3DS had sold more than 6 million units in Japan in 65 weeks.
In fact, 3DS is also a family series like previous generations of handheld NDS and GB.
On June 22, 2012, the 3DS family welcomed a new member. It is the 3DS LL/XL, which is the eldest third that domestic handheld players always talk about. Its biggest feature is that the 353-inch/302-inch dual screen of the 3DS is increased to 488-inch/418-inch, and the battery life is increased, but there is no difference in resolution and function.
On August 29, 2013, Nintendo brought another new member of the 2DS family to the 3DS family.
2DS should be considered an entry-level product of 3DS. It castrated away the 3DS's iconic naked-eye 3D function, and did not follow the flip design but adopted a simple and elegant straight board design.
In fact, this is also because Nintendo believes that 3D mode is not suitable for children under the age of 6, because it may damage children's vision. Therefore, Nintendo's official suggests that low-leading players should use 2D mode as much as possible to play games. Therefore, this 2DS handheld console has its own positioning as well as a group of low-leading players.
Of course, the launch of 2DS is also mixed. After all, it is normal for the naked eye 3D to be cut off and the appearance becomes a straight board, which makes it difficult to adjust. But on the other hand, it is also because everyone has their own preferences. So far, many players still prefer 2DS.
When time came to the end of 2013, the total global sales of Nintendo 3DS had exceeded 40 million. Nintendo was not panicked at all while sitting firmly on the throne of handheld console overlords.
On August 29, 2014, Nintendo announced the new model NEW NINTENDO 3DS and its corresponding large-screen model LL/XL, which is commonly known as the new mistress and the new big three handheld machine.
Compared with the old mistress and the old man, the new version uses a stronger CPU, adds a pair of new shoulder keys (ZL and ZR), adds a right rocker C-STICK, uses a three-dimensional display with a larger and better viewing angle, uses a smaller MICROSD and MICROSDHC memory card, and has further improved battery life.
The new mistress and the new junior will also be released in Japan on October 11, 2014.
On April 27, 2017, the Nintendo 3DS family welcomed its last member, NEW 2DS LL/XL.
Since the 2DS straight-panel body was criticized before, the new 2DS LL/XL has re-adopted a foldable flip design. According to Nintendo's official instructions, except for the full 2D display of the picture, the new 2DS LL/XL is similar to the new master's third because their functions are almost the same.
On September 18, 2020, Nintendo officially announced that all 3DS series handhelds will be discontinued. Since its release in 2011, the 3DS series handhelds that have accompanied players for nearly 9 and a half years have officially withdrawn from the historical stage, and the final global sales of the entire 3DS series have also reached 75.87 million units.
In the era when smartphones are already popular, it is indeed more difficult for a handheld to achieve such achievements than reaching the sky. Just as Sony's PSV was wrong in choosing strategic direction and the game lineup was really not strong, sales were frustrated and players defected. It was soon abandoned and withdrawn from the handheld market under the repeated weighing of Sony. The handheld 3DS, a handheld squad, achieved the final glory of the handheld industry under the pressure of smartphones to erode the market. It led Nintendo through the huge winter of the WiiU era, but Nintendo could not continue the miracle of the dual-screen handheld!
At this time, Sony's new generation of handheld console PSV information has also been released, and the price is slightly lower than the price of 3DS, but 3DS is not advantageous in performance comparison, and many players have begun to develop a mentality of holding coins and waiting and watching.
3DS itself is in urgent need of support for masterpieces. Although the machine was released first, it lacks heavyweight first-party escort masterpieces, and the subsequent third-party powerful IP masterpieces were not able to keep up with the progress.
A skillful woman is hard to cook without rice. A game that has only machines but no fun is also the reason why players have no desire to buy 3DS.
The impact of smartphones on the market.
As for the above three issues, it is inevitable that the sales of 3DS will decline. In order to get rid of this dilemma as soon as possible, Iwada Satoshi, then president, announced on July 28, 2011 that starting from August 11, 2011, the price of the Japanese 3DS handheld will be reduced to 15,000 yen and the North American version of the host will be reduced to US$16,999. All users who have purchased 3DS handhelds for the original price before the price reduction will automatically upgrade to participants in the Ambassador Program and receive 20 free games as compensation.
The price reduction is indeed great enough, which is equivalent to giving a 30% discount. However, the users who bought 3DS before were angry, and even scolded him directly if they had bad tempers. On the surface, there was an ambassador plan to give away 20 games as compensation. The users who bought 3DS handheld consoles at the original price seemed to have no loss, but the fact is that the 20 games they gave away were all garbage, veritable garbage!
These 20 games are composed of 10 FC nostalgic games and 10 G nostalgic games. Yes, it is nostalgic games... Although there are many excellent G-draw works such as "Flame Emblem: Light Stone of the Holy Demon" and "The Legend of Zelda: Shrinking Hat", you should know that these G-draw games have been cracked and burned, and many people may have purchased genuine cartridges in the G-drawing era before. This is like not giving away. How can players not be angry?
But there is nothing we can do about this. The group of players who bought it first at a high price can only admit that they are unlucky in the end.
Price reduction promotion is definitely a good trick that never goes out of date. Just after Nintendo announced the price reduction, 3DS's sales finally began to steadily increase.
But at the beginning, this increase speed is not fast. The driving force behind the real acceleration of 3DS sales is actually due to a game, which is the latest work of "Monster Hunter 3G" in Capcom's famous IP Monster Hunter series.
On September 7, 2011, Nintendo released a major news that "Monster Hunter 3G" will be launched on the 3DS handheld platform and is scheduled to be released at the end of 2011.
And this news was confirmed at the 2011 Tokyo Video Game Exhibition held on September 15th. Players were so excited. Don’t ask why this game has such a great charm. Hunters understand it.
Many players who were holding coins to wait and wait for the PSV to make a choice before making a choice, bought 3DS without saying a word, and Sony next door could only secretly wipe his tears. At this time, the global sales of 3DS began to take off.
Of course, many of the works that Monster Hunter's subsequent generations were also exclusive to 3DS, which is also one of the reasons why countless core players have attracted to purchase 3DS handheld consoles.
On December 27, 2011, Nintendo announced at a NINTENDO DIRECT 2011 network conference that the total global sales of 3DS have reached 15.03 million units. In contrast, Sony's PSV just started to be released on December 17, 2011. The sales in Japan were only 320,000 units in the first week, which was lower than the previous first week of 3DS.
On January 26, 2012, Capcom's famous heavyweight IP "Resident Evil: Apocalypse", also owned by Capcom, logged into 3DS. This game is considered to allow all players to understand what a naked-eye 3D game is.
This does not exaggerate the facts. I believe that as long as the old players who played this game on 3DS back then will definitely feel it. Even if it is opened today with the naked eye 3D effect and then played the previous week, it will definitely be a very good experience.
The sales of Nintendo 3DS have also increased again. As of May 22, 2012, the famous Japanese gaming media FAMI announced that 3DS had sold more than 6 million units in Japan in 65 weeks.
In fact, 3DS is also a family series like previous generations of handheld NDS and GB.
On June 22, 2012, the 3DS family welcomed a new member. It is the 3DS LL/XL, which is the eldest third that domestic handheld players always talk about. Its biggest feature is that the 353-inch/302-inch dual screen of the 3DS is increased to 488-inch/418-inch, and the battery life is increased, but there is no difference in resolution and function.
On August 29, 2013, Nintendo brought another new member of the 2DS family to the 3DS family.
2DS should be considered an entry-level product of 3DS. It castrated away the 3DS's iconic naked-eye 3D function, and did not follow the flip design but adopted a simple and elegant straight board design.
In fact, this is also because Nintendo believes that 3D mode is not suitable for children under the age of 6, because it may damage children's vision. Therefore, Nintendo's official suggests that low-leading players should use 2D mode as much as possible to play games. Therefore, this 2DS handheld console has its own positioning as well as a group of low-leading players.
Of course, the launch of 2DS is also mixed. After all, it is normal for the naked eye 3D to be cut off and the appearance becomes a straight board, which makes it difficult to adjust. But on the other hand, it is also because everyone has their own preferences. So far, many players still prefer 2DS.
When time came to the end of 2013, the total global sales of Nintendo 3DS had exceeded 40 million. Nintendo was not panicked at all while sitting firmly on the throne of handheld console overlords.
On August 29, 2014, Nintendo announced the new model NEW NINTENDO 3DS and its corresponding large-screen model LL/XL, which is commonly known as the new mistress and the new big three handheld machine.
Compared with the old mistress and the old man, the new version uses a stronger CPU, adds a pair of new shoulder keys (ZL and ZR), adds a right rocker C-STICK, uses a three-dimensional display with a larger and better viewing angle, uses a smaller MICROSD and MICROSDHC memory card, and has further improved battery life.
The new mistress and the new junior will also be released in Japan on October 11, 2014.
On April 27, 2017, the Nintendo 3DS family welcomed its last member, NEW 2DS LL/XL.
Since the 2DS straight-panel body was criticized before, the new 2DS LL/XL has re-adopted a foldable flip design. According to Nintendo's official instructions, except for the full 2D display of the picture, the new 2DS LL/XL is similar to the new master's third because their functions are almost the same.
On September 18, 2020, Nintendo officially announced that all 3DS series handhelds will be discontinued. Since its release in 2011, the 3DS series handhelds that have accompanied players for nearly 9 and a half years have officially withdrawn from the historical stage, and the final global sales of the entire 3DS series have also reached 75.87 million units.
In the era when smartphones are already popular, it is indeed more difficult for a handheld to achieve such achievements than reaching the sky. Just as Sony's PSV was wrong in choosing strategic direction and the game lineup was really not strong, sales were frustrated and players defected. It was soon abandoned and withdrawn from the handheld market under the repeated weighing of Sony. The handheld 3DS, a handheld squad, achieved the final glory of the handheld industry under the pressure of smartphones to erode the market. It led Nintendo through the huge winter of the WiiU era, but Nintendo could not continue the miracle of the dual-screen handheld!
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