After reading the reports from these media outlets, Chen Hao suddenly had an idea, or he would run a newspaper and magazine himself!
After all, public opinion orientation in the entertainment industry is always an unignorable issue!
However, it is obviously not Chen Hao’s style to run a small newspaper and magazine!
Paper media, that is, the era before Chen Hao was reborn, have been replaced by news apps to a large extent, such as Tencent News, Toutiao, etc.!
Among them, although Tencent News is not short of money, it is Tencent, the big funder behind it!But the best development is still today’s headlines!
So if Chen Hao really plans to develop in the media, traditional paper media will definitely be eliminated, and online media has almost become an inevitable trend!Although it will take several years for smartphones to rise, it will actually take only a few years for them to count!
As long as you can catch up with the dividends of the first few years of the Internet's booming development, Chen Hao can definitely make a fortune in investing in online media!
And Toutiao is definitely the most successful example of online media!
Just a few years after its establishment in 2012, this originally unknown company suddenly emerged, making it and Meituan and Didi attribute it to the Internet giants.Toutiao is developing rapidly.
Two years before Chen Hao's rebirth, Toutiao's valuation in June 2018 reached about US$10 million from the start of US$75 billion, which has exceeded the market value of B in BAT.
What is the reason why this company just wanted to be a small and beautiful company when it started suddenly exploded?If you want to explain how Toutiao developed, you must review Zhang Yiming's entrepreneurial history.
In fact, this creates a paradox. Generally speaking, many successful business leaders do not advocate college students starting a business, but the founders of emerging Internet companies such as Toutiao, Meituan, Didi, etc. in the past ten years before Chen Hao's rebirth were college students.
So you might as well put that sentence more precisely: for most college students, entrepreneurship is not a suitable choice; but it is not ruled out that a few particularly outstanding college students can choose to start a business path.
Zhang Yiming, Wang Xing and Cheng Wei are representatives of these particularly outstanding college students.For example, Zhang Yiming from Longyan, Fujian, applied for the Nankai University in Tianjin. The original intention of applying for Tianjin was that there were many beautiful girls there. When he went to the university, he saw that there were a few beautiful girls, but those famous flowers had long been in charge, and even tender chickens like him could not touch them.
What made Xiao Zhang depressed was not only that he couldn't find his girlfriend, but he didn't like the major he studied. The microelectronics major had to work around a bunch of electrical devices every day, which really couldn't arouse Zhang Yiming's interest.For this reason, Zhang Yiming squatted at the door of the department director every day and begged to transfer to the software engineering major.
As soon as the professional change was changed, Zhang Yiming immediately found the feeling.In the following three years, he devoted himself to programming technology, wrote more than 100,000 lines of code, and finally successfully invented a circuit board automation software, and won the second prize in the National College Student Challenge Cup.
From then on, Xiao Zhang became fascinated by software and was immersed in the small world of software programming every day.As soon as I graduated from college, I started my first business with software.
Xiao Zhang believed that a large company must need a powerful collaborative office software, so Zhang Yiming found two classmates and formed a three-person small team to develop it.The software has been developed, but no set has been sold for half a year.
After failing the first test, Xiao Zhang entered the travel search website Kuxun in 2006. He was the company's first engineer.Subsequently, it took more than a year to develop the first full-tourism search engine in China, establishing Kuxun's leading position in the field of life search.
Later, Wang Xing of Meituan spent tens of millions of dollars to acquire Kuxun.com, which was the search system developed by Zhang Yiming at that time.
Xiao Zhang left Kuxun in 2008, went to Microsoft, and left Microsoft in September. He joined Wang Xing's Fanfu.com as a technical partner to start a business, responsible for Fanfu's search, message distribution, hot word mining, and anti-cheating.
After Fanfu was closed in October, Zhang Yiming began his first independent business and founded the vertical real estate search engine Jiujiufang.In 2012, he resigned from his position as CEO of Jiujiufang and began his fifth business.The experimental product "Connotation Joke" was launched in May of that year, which is exactly the same as the current technical structure of Toutiao.After receiving a good response, it launched Toutiao in August.
To do Toutiao means to set the direction of entrepreneurship in the media, or to set content.This direction is not a blue ocean. It starts from the Internet and starts from the portal website. Sohu, Sina, and NetEase are all veteran players in this field.
And what is new about Toutiao today?
Of course, it is impossible to emerge without new headlines.Just when Internet tycoons no longer pay attention to content entrepreneurship, Zhang Yiming had the opportunity to create another blue ocean from the red ocean.
With his many years of software skills, as well as his years of experience and unique vision, Zhang Yiming chose a brand new way to make content.Among the 100 people who started Toutiao, they are basically technicians, none of them have ever been exposed to news.
What they do is one thing: use purely technical algorithms to search and mine valuable content from a large amount of content. The most important thing is that these contents can be customized and pushed according to customer needs.
In the era of information explosion, facing people who can't finish reading the information, it is a fresh and delicious medicine. People can get rid of the vast ocean of information and only read precisely customized valuable information.
A hot news just came out and was caught by Toutiao in a few seconds, and then it became its news, and it was faster than any print media and pushed more accurately than any website.This is the secret weapon for Toutiao to succeed in one fell swoop!
Since launching Toutiao in August 2014, the number of subscribers has exceeded 10 million in just 90 days. By the time the other giants reacted, Toutiao has grown into a behemoth.This is what Toutiao is like. It relies on few technicians, Juemen algorithms and primary artificial intelligence technology to achieve what the previous artificial means might have required a team of thousands of people to do.
It just brought new problems immediately:
Toutiao relies on intelligent mining to obtain information from countless websites that provide content. These companies that work with their butts are no longer working. Do you use high-tech to easily take away the things we make by using people-season tactics?Why?
After June 2014, Zhang Yiming did nothing else and fought infringement lawsuits every day, and had to deal with 40-50 cases a month.Fortunately, by the end of 2014, after three rounds of financing A, B and C, he had already held more than 100 million US dollars and had the confidence to solve the problem.
In order to solve the problem of not producing content and always having shortages in manpower, in 2013, Zhang Yiming immediately launched the Toutiao self-media account, inviting more than 10,000 well-known self-media to produce content, and no longer have to worry about infringement.A few months later, Toutiao became the second largest self-media platform beyond WeChat.
After 2016, content entrepreneurship has experienced a blowout and the trend of live video broadcasts has suddenly emerged.
Zhang Yiming disagreed with why there can be a Tencent system and Alibaba system. It cannot be a Toutiao system. On the one hand, Zhang Yiming has invested in more than 30 companies including Tuchuang.com, Wall Street News, Xinbang, Caixin World Talk, Geek Park, Restaurant Boss Insider, 30 Seconds Understanding Car, and has made large-scale acquisitions of American short video company Flipagram and music video company musically.
On the other hand, he spent 1 billion yuan to subsidize video creators of Toutiao accounts and launched two small video products, Volcano and Douyin. Toutiao has more media attributes, while Volcano and Douyin reflect social attributes.In this way, after a few years, Jiuzhou was in a hurry, turning the Toutiao system into a big platform for providing content.
And it's still early to start Toutiao. Chen Hao can completely intercept the truth in advance in the two years when smartphones first emerged!
After all, public opinion orientation in the entertainment industry is always an unignorable issue!
However, it is obviously not Chen Hao’s style to run a small newspaper and magazine!
Paper media, that is, the era before Chen Hao was reborn, have been replaced by news apps to a large extent, such as Tencent News, Toutiao, etc.!
Among them, although Tencent News is not short of money, it is Tencent, the big funder behind it!But the best development is still today’s headlines!
So if Chen Hao really plans to develop in the media, traditional paper media will definitely be eliminated, and online media has almost become an inevitable trend!Although it will take several years for smartphones to rise, it will actually take only a few years for them to count!
As long as you can catch up with the dividends of the first few years of the Internet's booming development, Chen Hao can definitely make a fortune in investing in online media!
And Toutiao is definitely the most successful example of online media!
Just a few years after its establishment in 2012, this originally unknown company suddenly emerged, making it and Meituan and Didi attribute it to the Internet giants.Toutiao is developing rapidly.
Two years before Chen Hao's rebirth, Toutiao's valuation in June 2018 reached about US$10 million from the start of US$75 billion, which has exceeded the market value of B in BAT.
What is the reason why this company just wanted to be a small and beautiful company when it started suddenly exploded?If you want to explain how Toutiao developed, you must review Zhang Yiming's entrepreneurial history.
In fact, this creates a paradox. Generally speaking, many successful business leaders do not advocate college students starting a business, but the founders of emerging Internet companies such as Toutiao, Meituan, Didi, etc. in the past ten years before Chen Hao's rebirth were college students.
So you might as well put that sentence more precisely: for most college students, entrepreneurship is not a suitable choice; but it is not ruled out that a few particularly outstanding college students can choose to start a business path.
Zhang Yiming, Wang Xing and Cheng Wei are representatives of these particularly outstanding college students.For example, Zhang Yiming from Longyan, Fujian, applied for the Nankai University in Tianjin. The original intention of applying for Tianjin was that there were many beautiful girls there. When he went to the university, he saw that there were a few beautiful girls, but those famous flowers had long been in charge, and even tender chickens like him could not touch them.
What made Xiao Zhang depressed was not only that he couldn't find his girlfriend, but he didn't like the major he studied. The microelectronics major had to work around a bunch of electrical devices every day, which really couldn't arouse Zhang Yiming's interest.For this reason, Zhang Yiming squatted at the door of the department director every day and begged to transfer to the software engineering major.
As soon as the professional change was changed, Zhang Yiming immediately found the feeling.In the following three years, he devoted himself to programming technology, wrote more than 100,000 lines of code, and finally successfully invented a circuit board automation software, and won the second prize in the National College Student Challenge Cup.
From then on, Xiao Zhang became fascinated by software and was immersed in the small world of software programming every day.As soon as I graduated from college, I started my first business with software.
Xiao Zhang believed that a large company must need a powerful collaborative office software, so Zhang Yiming found two classmates and formed a three-person small team to develop it.The software has been developed, but no set has been sold for half a year.
After failing the first test, Xiao Zhang entered the travel search website Kuxun in 2006. He was the company's first engineer.Subsequently, it took more than a year to develop the first full-tourism search engine in China, establishing Kuxun's leading position in the field of life search.
Later, Wang Xing of Meituan spent tens of millions of dollars to acquire Kuxun.com, which was the search system developed by Zhang Yiming at that time.
Xiao Zhang left Kuxun in 2008, went to Microsoft, and left Microsoft in September. He joined Wang Xing's Fanfu.com as a technical partner to start a business, responsible for Fanfu's search, message distribution, hot word mining, and anti-cheating.
After Fanfu was closed in October, Zhang Yiming began his first independent business and founded the vertical real estate search engine Jiujiufang.In 2012, he resigned from his position as CEO of Jiujiufang and began his fifth business.The experimental product "Connotation Joke" was launched in May of that year, which is exactly the same as the current technical structure of Toutiao.After receiving a good response, it launched Toutiao in August.
To do Toutiao means to set the direction of entrepreneurship in the media, or to set content.This direction is not a blue ocean. It starts from the Internet and starts from the portal website. Sohu, Sina, and NetEase are all veteran players in this field.
And what is new about Toutiao today?
Of course, it is impossible to emerge without new headlines.Just when Internet tycoons no longer pay attention to content entrepreneurship, Zhang Yiming had the opportunity to create another blue ocean from the red ocean.
With his many years of software skills, as well as his years of experience and unique vision, Zhang Yiming chose a brand new way to make content.Among the 100 people who started Toutiao, they are basically technicians, none of them have ever been exposed to news.
What they do is one thing: use purely technical algorithms to search and mine valuable content from a large amount of content. The most important thing is that these contents can be customized and pushed according to customer needs.
In the era of information explosion, facing people who can't finish reading the information, it is a fresh and delicious medicine. People can get rid of the vast ocean of information and only read precisely customized valuable information.
A hot news just came out and was caught by Toutiao in a few seconds, and then it became its news, and it was faster than any print media and pushed more accurately than any website.This is the secret weapon for Toutiao to succeed in one fell swoop!
Since launching Toutiao in August 2014, the number of subscribers has exceeded 10 million in just 90 days. By the time the other giants reacted, Toutiao has grown into a behemoth.This is what Toutiao is like. It relies on few technicians, Juemen algorithms and primary artificial intelligence technology to achieve what the previous artificial means might have required a team of thousands of people to do.
It just brought new problems immediately:
Toutiao relies on intelligent mining to obtain information from countless websites that provide content. These companies that work with their butts are no longer working. Do you use high-tech to easily take away the things we make by using people-season tactics?Why?
After June 2014, Zhang Yiming did nothing else and fought infringement lawsuits every day, and had to deal with 40-50 cases a month.Fortunately, by the end of 2014, after three rounds of financing A, B and C, he had already held more than 100 million US dollars and had the confidence to solve the problem.
In order to solve the problem of not producing content and always having shortages in manpower, in 2013, Zhang Yiming immediately launched the Toutiao self-media account, inviting more than 10,000 well-known self-media to produce content, and no longer have to worry about infringement.A few months later, Toutiao became the second largest self-media platform beyond WeChat.
After 2016, content entrepreneurship has experienced a blowout and the trend of live video broadcasts has suddenly emerged.
Zhang Yiming disagreed with why there can be a Tencent system and Alibaba system. It cannot be a Toutiao system. On the one hand, Zhang Yiming has invested in more than 30 companies including Tuchuang.com, Wall Street News, Xinbang, Caixin World Talk, Geek Park, Restaurant Boss Insider, 30 Seconds Understanding Car, and has made large-scale acquisitions of American short video company Flipagram and music video company musically.
On the other hand, he spent 1 billion yuan to subsidize video creators of Toutiao accounts and launched two small video products, Volcano and Douyin. Toutiao has more media attributes, while Volcano and Douyin reflect social attributes.In this way, after a few years, Jiuzhou was in a hurry, turning the Toutiao system into a big platform for providing content.
And it's still early to start Toutiao. Chen Hao can completely intercept the truth in advance in the two years when smartphones first emerged!
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