Chapter 245: Strategic planning

Two days later, the media at All Pearl Harbor received a notice that New Century Group would announce major news, so before the press conference at 1:00 pm, hundreds of reporters gathered outside the New Century headquarters.

When the reporters saw that the senior executives of the New Century who appeared were all in bad expressions, is it really going bankrupt in the New Century?

Everyone knows that New Century owes huge debts, and they know that they will go bankrupt sooner or later, but on this day, no one will feel happy to see the famous and world-renowned retail giants in Pearl Harbor fall. No one will be happy except for a few people with ulterior motives.

But who has made New Century itself unsuccessful? So far this year, sales have decreased by more than ten percent compared with the same period last year. This year has been the eighth consecutive year of losses. There is no ability and hope for repayment, and no positive measures have been made. How can others believe in New Century?

Sure enough, the former president of the New Century came out, he smiled and said to the microphone in front of him: Everyone, everyone has a lot of work to do, so I'll say it faster!New Century will apply to Pearl Harbor Court to officially announce the company's bankruptcy starting today.At the same time, the company's 32 branches, plus 75 branches in mainland China and abroad, have all applied for special liquidation.

Oh my God...

The bottom exclaimed, and even the most steady reporter couldn't help but look pale.

From this they also know that once the new century enters bankruptcy protection, all the senior executives who appear will have to automatically resign, and all the high salaries and huge power will be automated.

If New Century auctions this batch of assets, it is estimated that large department stores such as AMP and Times Square will definitely be very interested.

But in this way, isn’t it equivalent to destroying the entire new century?

Losing the soil on which to survive, this department store, which is almost a century-old brand, has entered its demise.

Could it be that the people behind the new century have the skills to do this?

Looking at the former president who was constantly responding to reporters' questions, the many smart people unconsciously made a big question mark in their hearts.

In the afternoon and evening that day, the financial community of All Pearl Harbor was caught in a wave of condemnation of the new century.

The New Century is a banner of the Pearl Harbor department store chain, a world-renowned brand that has gone out of Pearl Harbor. It has entered bankruptcy with such a grand moment and shameful demand for bankruptcy protection. It is simply shameful.

Thanks to Qiao Wanning's identity, some heavyweight business tycoons in Pearl Harbor did not get angry, but chose to watch. If she had no backup, she would be looked down upon immediately.

Women are really not the material for doing business!

However, the thoughts in everyone's mind have not yet been changed, and the scenes that happened next really surprised people.

Just one day later, AMP, the largest department store chain in Pearl Harbor, announced that it would purchase the property rights of ten branches in Pearl Harbor, Baodao and other places, using this as the address of the new store, and all the former New Century personnel were used. It is reported that the amount involved in this acquisition reached one billion US dollars.

Then, Jinyuan Group of China mainland announced that it would spend 3 billion yuan to purchase the New Century Commercial Building in the center of Yàn capital, and at the cost of 5 billion yuan, they would buy the operating rights of the New Century trademark in China in the ten-year period. In other words, within ten years, they could open New Century branches in the mainland at will without being restricted by New Century Group.

The next day, Japan's Ito Huayang Group announced that it would spend 500 million US dollars to purchase the main store in Tokyo and also spend 1.5 billion US dollars to purchase the five-year New Century trademark operating rights in Japan.

In succession, South Korea, Singapore and other places have also announced their acquisition intentions, and the purchase prices of the other three branches are a total of 1.5 billion US dollars.

Several acquisitions have led to the income of nearly 4 billion US dollars in New Century, and the only ones that have been abandoned are foreign business and some branches. The true core Treasure Island and Pearl Harbor’s best regional industries are still in the hands of New Century.

As soon as I received this fund, New Century transferred all the funds to the accounts of various creditors, and this also received unanimous praise from everyone. For a moment, there was much less criticism of New Century and the woman who controlled it.

The huge debt of more than one billion US dollars has decreased by more than one third in a blink of an eye, which has made people admire the decisions of decision makers in the new century.

It is really difficult for a person who is willing to abandon the consequences of the expansion of the new century to be willing to abandon the consequences of decades of expansion. However, a hero who cuts his arm is undoubtedly the wisest way out at the moment in the new century.

However, the remaining nearly 10 billion US dollars of debt is a huge burden wherever it is placed. Everyone is still waiting to see what way that woman can bring back to life again.

The summer in Pearl Harbor is very hot, and many people are willing to stay in a room with plenty of air conditioning to spend the long day.

Looking at the news about the new century on TV and thinking back on the planning of the past few days, Shen Wenqi finally calmed down.

Although Shen Wenqi is the planner of the plan, his specific efforts and implementation are still up to Qiao Wanning alone.

Since Shen Wenqi told Qiao Wanning about her thoughts, Qiao Wanning has spent almost on the plane and in the conference room in the past few days. Her relationship network is one aspect, but her own ability and strength are the biggest key to success.

Otherwise, it would be so easy to achieve if the sale plan involved in billions of dollars?

It is very normal for a company to sell non-core industries or some core industries when it is in a difficult situation.

The most important thing about Shen Wenqi's idea is to sell some branches and foreign branches, and sell the operating rights within a certain range in the future.

The use and attention of trademarks comes from Europe and the United States. For example, the most famous COCA-COLA is the leader. The trademark mark of C0CA-C0LA alone is worth tens of billions of dollars, ranking first in the world. Any product that is attached to Coca-Cola is much better-selling than other products. This is the magic of trademarks.

At Pearl Harbor business people praised this move very much. What they didn't know was that in the next month, a greater shock would come out, and at that time they probably wouldn't just give Qiao Wanning a compliment.

Qiao Wanning now has boarded a plane to the United States!