May is not a good time for any movie to be released, not to mention that "Mulan" mainly makes money from children, and it should be best to put it in the summer season.
But animated movies are really not valued in Hong Kong. Most people regard this thing as children's films, and it is a waste to rank it in the prime time of the summer.
Fortunately, "Mulan" has won a good box office in North America, which is very easy to promote. Many parents choose to bring their children to the theater on weekends.
Oriental Cinema will adjust its screening plan in a timely manner, reduce the number of "Mulan" from Monday to Thursday, increase the number of shows from Friday to Sunday, and make the most of the theater resources.
It took three weeks to release the film. "Mulan" won 6.46 million yuan in Hong Kong, which is a medium-sized result in the off-season of the movie.
However, as a local animated film, "Mulan" actually created a box office record, which shows that animation films are mostly unpopular in Hong Kong.
After learning about the box office of the two places, Kang Jianfei felt very helpless.
The Disney version of "Mulan" has a box office of up to 1.2 billion US dollars in North America. His movie is worth more than 20 million, and his performance after it was released in Hong Kong was also unsatisfactory.
Compared with the two versions, in addition to the more elegant animation style, the soundtrack of this version is actually better than Disney, thanks to the music master Hu Weili.
Although the box office is not very high, the critics gave high praise to "Mulan".
Famous film critic Roger Albert praised in the Hollywood Reporter: The gorgeous oriental animation, the characters are elegant and lively, and the soundtrack is also extremely outstanding.
Chen Bosen said in "Movie Biweekly": Animated films have always been the weakness of Hong Kong films. In the past decade, there have been no more than 5 local animated films in Hong Kong.No matter how good the film is, "Mulan" only earned more than 20 million US dollars in the United States, which is worthy of praise...
The screening of "Mulan" is produced by a Korean company.This drama stars Chow Yun-fat and Leon Lai, which is much more popular than cartoons like "Mulan".
The video has been re-dubbed in Cantonese and has been sought after as soon as it was released at the end of May.
Although it is the off-season of the movie, "Extreme Anchor" still won 14.36 million yuan in box office. Korean actress Choi Shin, as the heroine of the film, has been familiar to many Hong Kong audiences because of this.
The funniest thing is the Taiwanese film dealer. After seeing "Extraordinary Anchor" in China Cinema Line, it immediately negotiated an agreement with Oriental Entertainment Culture Group for ordering films.
After this Korean movie was obtained in Taiwan, it was dubbed in Mandarin and was eventually promoted as a Hong Kong movie.
Guangdong, Shaoguan.
Five or six cars came out of the city and headed straight to the suburbs in the northeast.
Kang Jianfei sat in the front of the Hongqi car, next to him was Xiao Hongjun, deputy director of the business office of the China Film Cooperative Production Company, and the co-pilot was Deputy Mayor Zhang, who was in charge of cultural and educational undertakings in the local area. Minister Nie from the Propaganda Department of Shaozhou Municipal Party Committee could only take the second car.
Deputy Mayor Zhang, who has always been serious, is turning back to promote the scenic spot on his territory to Kang Jianfei and Xiao Hongjun: Mr. Kang, it’s not that I, Lao Wang, sell melons and boast about it.The scenery of our Danxia Mountain is one of the best in the world, and it is most suitable for making movies.We have rivers and lakes in Danxia Mountain, and high mountains and dangerous peaks. When we are lucky, we can see the misty clouds and mists among the mountains and lakes, just like the fairyland on earth.There is no need to say much about these. There is a professional term in geography called Danxia landform. Danxia is talking about our Danxia Mountain...
The deputy mayor couldn't stop as soon as he opened his mouth and chatted for more than ten minutes, from introducing natural scenery to human geography, with the purpose of keeping the crew of "Grave Robbers' Chronicles" in Danxia Mountain.
In mainland China, directors have administrative levels. Although Kang Jianfei comes from Hong Kong, mainland officials consciously set him up.
It is not outrageous for an internationally renowned director like Kang Jianfei to be accompaniment during dinner.
Vice Mayor Zhang believes that he has made a profit and can accompany the international guide to choose the location of the location.
Moreover, the superior also arranged a task for him, asking him to keep Kang Jianfei in Shaozhou, and it would be even better if he could be brought to invest in and develop Danxia Mountain.
Today's Danxia Mountain is the same as Shaolin Temple many years ago.
Although it is a famous Taoist mountain and has beautiful scenery, it has not been developed and promoted by the scenic spot. It is basically deserted there as it is. The local government also expects Kang Jianfei to spend some money.
Deputy Mayor Zhang probably was thirsty, so he picked up the kettle and took a sip.
Kang Jianfei then had the chance to interrupt. He smiled and said: I have also heard of Danxia Mountain for a long time, so this time I chose an outdoor location, the first thing I thought of was to come here to take a look.
There are several alternative locations for "Grave Robbers' Chronicles". Kang Jianfei chose Danxia Mountain as his first stop because it is closest to Hong Kong.
Xiao Hongjun from the China Film Co-production Company also smiled and said: In recent years, he has followed foreign directors to travel around and seen all kinds of beautiful scenery. He has never been to Danxia Mountain. Mayor Zhang wants to be a tour guide for us today.
Deputy Mayor Zhang smiled and said: That's certain. The two of you are from afar, so I have to do my best to be a landlord.
As soon as he finished speaking, the Hongqi car suddenly shook violently, and everyone in the car lost their balance and fell to the side.
Deputy Mayor Zhang said awkwardly: The road conditions in the suburbs are not good, and the old roads have been around for decades.
The more I walked to the suburbs, the more my car shook, and it was almost noon when I arrived in Danxia Mountain.
The convoy did not go directly into the mountainous area, but continued to move forward to the Renhua County Guesthouse.
County Mayor Zhao from Renhua County personally went to the guesthouse to greet him, and then he naturally had a meal.
Although the chef's skills are average, the ingredients are not enough to hold on, and it is absolutely pollution-free green food, and the taste is much better than the feed chicken and duck in Hong Kong.
Since there were still arrangements in the afternoon, I didn’t persuade me to drink much at the banquet.It was only after 1:00 p.m. that everyone set off for Danxia Mountain again. This time, the county magistrate Renhua also followed the large army to act together.
Kang Jianfei was speechless. There was no road leading to Danxia Mountain in the local area. The car was just moving on a dirt road. It was bumpy for a long time in less than 10 kilometers.
Nowadays, industry and commerce have been developed across the country, and few people are in charge of the tourism industry. Danxia Mountain is still a virgin land that needs to be developed.
It was only in the 1990s that the country set off a craze for tourism development, and natural and cultural relics resources were devastatingly damaged.
The construction of scenic spot infrastructure will definitely damage the environment to a certain extent, but the destruction of cultural relics is purely the result of profit-willingness and ignorance.
There are countless old ancient buildings in scenic spots across the country that have been demolished, some of which were left behind during the Tang and Song dynasties, and replaced by various modern antique buildings.
There are even complete Buddha statues that have been in the hundreds of years, but because they are too old and not good-looking, they are directly pushed down as firewood to make a new golden Buddha statue instead.
It rained last night and the road was muddy. The convoy could not drive not far from Danxia Mountain, so everyone could only get off the bus and walk.
Kang Jianfei changed into a pair of rain boots prepared early and walked into the mountainous area with everyone high and low.
Deputy Mayor Zhang was afraid that Kang Jianfei would leave a bad impression of Danxia Mountain due to road problems. He said: The road is easy to walk on the usual road, but today it is a special situation.
County Magistrate Zhao also said to the side: Actually, when you come from the county, you can take a boat and walk on the waterway without any need to walk.However, it rained two days ago, and the water level in Jinjiang rose a lot. The county was worried about everyone's safety, so it canceled the plan to take a boat.
Kang Jianfei felt that it was too tired to walk in rain boots, so he simply took off his boots and strolled barefoot, leisurely strolling among the mountains and rivers with primitive beauty.
After walking for a while, it started to drizzle in the sky.Everyone climbed up a mountain and looked out from afar. The mountains and rivers and lakes were lingering in the rain, just like looking at ink and water landscape paintings.
I have been wandering in the mountains for a long time, and then everyone went back with a flashlight when night fell.
Kang Jianfei's clothes were wet, and he was exhausted, but he was extremely satisfied with the gains he had made during this trip.
The first story of "The Tomb Raiders' Chronicles" contains rivers, Jinjiang and Xianglonghu in Danxia Mountain are both very suitable for filming, and even Kang Jianfei has chosen the valley with a bronze coffin.
Back in the Hongqi sedan, Kang Jianfei was thinking about how to set and framing the place he selected in the afternoon.
Just as he was thinking, Deputy Mayor Zhang's voice interrupted his thoughts: Mr. Kang, I didn't lie to you, the scenery of our Danxia Mountain is beautiful.
It's very good.
Kang Jianfei said affirmatively.
He was as strong as him. He walked around the mountains on the mud for an afternoon and felt a little tired, let alone a few officials.
However, several local officials performed very well. Although they were so tired that they were almost dead, they had been following Kang Jianfei and never left.
Only when Kang Jianfei stopped to observe did they sit on the small stool they carried with them to rest.
Deputy Mayor Zhang's legs were numb, but now is not the time to control his legs. He couldn't wait to ask: Is Mr. Kang preparing to take pictures in Danxia Mountain?
Kang Jianfei was too lazy to roam around him and said: If nothing unexpected happens, I would choose Danxia Mountain as the location.In addition, there are other attractions in Shaozhou, I have been going to see them these days.
That's great!Deputy Mayor Zhang said happily.
Because of the relationship between performance appraisal, Chinese officials actually have a diligent heart.
Whether it is for the country and the people or for the sake of promotion, if you have the opportunity to achieve political achievements, both corrupt and honest officials will work hard.
After everyone returned to the county guesthouse, they changed their wet clothes, took a hot shower and started eating and drinking.
Several officials kept pouring wine to Kang Jianfei, and after he wanted to make him faint, he would discuss the investment and development of Danxia Mountain.
The local finance can only repair the road from the city to the scenic spot. If you want to build the scenic spot, you can only rely on introducing funds.
What's more, Kang Jianfei has had successful cases of operating the Shaolin Temple Scenic Area, so he naturally became the first choice of the local government.
Before Kang Jianfei could fall down, all the officials had fallen down, but their goal was achieved. Kang Jianfei agreed to invest in Danxia Mountain.
When Kang Jianfei first contracted Shaolin Temple, he had only registered one tourism company. In recent years, Shaolin Temple scenic spot has been operated by the local tourism department and Kang Jianfei's tourism company.
A few days later, Hu Juncai was called by Kang Jianfei and asked him to call people from the travel company to Shaozhou City for investigation and investment, while Kang Jianfei himself went back to Hong Kong.
But animated movies are really not valued in Hong Kong. Most people regard this thing as children's films, and it is a waste to rank it in the prime time of the summer.
Fortunately, "Mulan" has won a good box office in North America, which is very easy to promote. Many parents choose to bring their children to the theater on weekends.
Oriental Cinema will adjust its screening plan in a timely manner, reduce the number of "Mulan" from Monday to Thursday, increase the number of shows from Friday to Sunday, and make the most of the theater resources.
It took three weeks to release the film. "Mulan" won 6.46 million yuan in Hong Kong, which is a medium-sized result in the off-season of the movie.
However, as a local animated film, "Mulan" actually created a box office record, which shows that animation films are mostly unpopular in Hong Kong.
After learning about the box office of the two places, Kang Jianfei felt very helpless.
The Disney version of "Mulan" has a box office of up to 1.2 billion US dollars in North America. His movie is worth more than 20 million, and his performance after it was released in Hong Kong was also unsatisfactory.
Compared with the two versions, in addition to the more elegant animation style, the soundtrack of this version is actually better than Disney, thanks to the music master Hu Weili.
Although the box office is not very high, the critics gave high praise to "Mulan".
Famous film critic Roger Albert praised in the Hollywood Reporter: The gorgeous oriental animation, the characters are elegant and lively, and the soundtrack is also extremely outstanding.
Chen Bosen said in "Movie Biweekly": Animated films have always been the weakness of Hong Kong films. In the past decade, there have been no more than 5 local animated films in Hong Kong.No matter how good the film is, "Mulan" only earned more than 20 million US dollars in the United States, which is worthy of praise...
The screening of "Mulan" is produced by a Korean company.This drama stars Chow Yun-fat and Leon Lai, which is much more popular than cartoons like "Mulan".
The video has been re-dubbed in Cantonese and has been sought after as soon as it was released at the end of May.
Although it is the off-season of the movie, "Extreme Anchor" still won 14.36 million yuan in box office. Korean actress Choi Shin, as the heroine of the film, has been familiar to many Hong Kong audiences because of this.
The funniest thing is the Taiwanese film dealer. After seeing "Extraordinary Anchor" in China Cinema Line, it immediately negotiated an agreement with Oriental Entertainment Culture Group for ordering films.
After this Korean movie was obtained in Taiwan, it was dubbed in Mandarin and was eventually promoted as a Hong Kong movie.
Guangdong, Shaoguan.
Five or six cars came out of the city and headed straight to the suburbs in the northeast.
Kang Jianfei sat in the front of the Hongqi car, next to him was Xiao Hongjun, deputy director of the business office of the China Film Cooperative Production Company, and the co-pilot was Deputy Mayor Zhang, who was in charge of cultural and educational undertakings in the local area. Minister Nie from the Propaganda Department of Shaozhou Municipal Party Committee could only take the second car.
Deputy Mayor Zhang, who has always been serious, is turning back to promote the scenic spot on his territory to Kang Jianfei and Xiao Hongjun: Mr. Kang, it’s not that I, Lao Wang, sell melons and boast about it.The scenery of our Danxia Mountain is one of the best in the world, and it is most suitable for making movies.We have rivers and lakes in Danxia Mountain, and high mountains and dangerous peaks. When we are lucky, we can see the misty clouds and mists among the mountains and lakes, just like the fairyland on earth.There is no need to say much about these. There is a professional term in geography called Danxia landform. Danxia is talking about our Danxia Mountain...
The deputy mayor couldn't stop as soon as he opened his mouth and chatted for more than ten minutes, from introducing natural scenery to human geography, with the purpose of keeping the crew of "Grave Robbers' Chronicles" in Danxia Mountain.
In mainland China, directors have administrative levels. Although Kang Jianfei comes from Hong Kong, mainland officials consciously set him up.
It is not outrageous for an internationally renowned director like Kang Jianfei to be accompaniment during dinner.
Vice Mayor Zhang believes that he has made a profit and can accompany the international guide to choose the location of the location.
Moreover, the superior also arranged a task for him, asking him to keep Kang Jianfei in Shaozhou, and it would be even better if he could be brought to invest in and develop Danxia Mountain.
Today's Danxia Mountain is the same as Shaolin Temple many years ago.
Although it is a famous Taoist mountain and has beautiful scenery, it has not been developed and promoted by the scenic spot. It is basically deserted there as it is. The local government also expects Kang Jianfei to spend some money.
Deputy Mayor Zhang probably was thirsty, so he picked up the kettle and took a sip.
Kang Jianfei then had the chance to interrupt. He smiled and said: I have also heard of Danxia Mountain for a long time, so this time I chose an outdoor location, the first thing I thought of was to come here to take a look.
There are several alternative locations for "Grave Robbers' Chronicles". Kang Jianfei chose Danxia Mountain as his first stop because it is closest to Hong Kong.
Xiao Hongjun from the China Film Co-production Company also smiled and said: In recent years, he has followed foreign directors to travel around and seen all kinds of beautiful scenery. He has never been to Danxia Mountain. Mayor Zhang wants to be a tour guide for us today.
Deputy Mayor Zhang smiled and said: That's certain. The two of you are from afar, so I have to do my best to be a landlord.
As soon as he finished speaking, the Hongqi car suddenly shook violently, and everyone in the car lost their balance and fell to the side.
Deputy Mayor Zhang said awkwardly: The road conditions in the suburbs are not good, and the old roads have been around for decades.
The more I walked to the suburbs, the more my car shook, and it was almost noon when I arrived in Danxia Mountain.
The convoy did not go directly into the mountainous area, but continued to move forward to the Renhua County Guesthouse.
County Mayor Zhao from Renhua County personally went to the guesthouse to greet him, and then he naturally had a meal.
Although the chef's skills are average, the ingredients are not enough to hold on, and it is absolutely pollution-free green food, and the taste is much better than the feed chicken and duck in Hong Kong.
Since there were still arrangements in the afternoon, I didn’t persuade me to drink much at the banquet.It was only after 1:00 p.m. that everyone set off for Danxia Mountain again. This time, the county magistrate Renhua also followed the large army to act together.
Kang Jianfei was speechless. There was no road leading to Danxia Mountain in the local area. The car was just moving on a dirt road. It was bumpy for a long time in less than 10 kilometers.
Nowadays, industry and commerce have been developed across the country, and few people are in charge of the tourism industry. Danxia Mountain is still a virgin land that needs to be developed.
It was only in the 1990s that the country set off a craze for tourism development, and natural and cultural relics resources were devastatingly damaged.
The construction of scenic spot infrastructure will definitely damage the environment to a certain extent, but the destruction of cultural relics is purely the result of profit-willingness and ignorance.
There are countless old ancient buildings in scenic spots across the country that have been demolished, some of which were left behind during the Tang and Song dynasties, and replaced by various modern antique buildings.
There are even complete Buddha statues that have been in the hundreds of years, but because they are too old and not good-looking, they are directly pushed down as firewood to make a new golden Buddha statue instead.
It rained last night and the road was muddy. The convoy could not drive not far from Danxia Mountain, so everyone could only get off the bus and walk.
Kang Jianfei changed into a pair of rain boots prepared early and walked into the mountainous area with everyone high and low.
Deputy Mayor Zhang was afraid that Kang Jianfei would leave a bad impression of Danxia Mountain due to road problems. He said: The road is easy to walk on the usual road, but today it is a special situation.
County Magistrate Zhao also said to the side: Actually, when you come from the county, you can take a boat and walk on the waterway without any need to walk.However, it rained two days ago, and the water level in Jinjiang rose a lot. The county was worried about everyone's safety, so it canceled the plan to take a boat.
Kang Jianfei felt that it was too tired to walk in rain boots, so he simply took off his boots and strolled barefoot, leisurely strolling among the mountains and rivers with primitive beauty.
After walking for a while, it started to drizzle in the sky.Everyone climbed up a mountain and looked out from afar. The mountains and rivers and lakes were lingering in the rain, just like looking at ink and water landscape paintings.
I have been wandering in the mountains for a long time, and then everyone went back with a flashlight when night fell.
Kang Jianfei's clothes were wet, and he was exhausted, but he was extremely satisfied with the gains he had made during this trip.
The first story of "The Tomb Raiders' Chronicles" contains rivers, Jinjiang and Xianglonghu in Danxia Mountain are both very suitable for filming, and even Kang Jianfei has chosen the valley with a bronze coffin.
Back in the Hongqi sedan, Kang Jianfei was thinking about how to set and framing the place he selected in the afternoon.
Just as he was thinking, Deputy Mayor Zhang's voice interrupted his thoughts: Mr. Kang, I didn't lie to you, the scenery of our Danxia Mountain is beautiful.
It's very good.
Kang Jianfei said affirmatively.
He was as strong as him. He walked around the mountains on the mud for an afternoon and felt a little tired, let alone a few officials.
However, several local officials performed very well. Although they were so tired that they were almost dead, they had been following Kang Jianfei and never left.
Only when Kang Jianfei stopped to observe did they sit on the small stool they carried with them to rest.
Deputy Mayor Zhang's legs were numb, but now is not the time to control his legs. He couldn't wait to ask: Is Mr. Kang preparing to take pictures in Danxia Mountain?
Kang Jianfei was too lazy to roam around him and said: If nothing unexpected happens, I would choose Danxia Mountain as the location.In addition, there are other attractions in Shaozhou, I have been going to see them these days.
That's great!Deputy Mayor Zhang said happily.
Because of the relationship between performance appraisal, Chinese officials actually have a diligent heart.
Whether it is for the country and the people or for the sake of promotion, if you have the opportunity to achieve political achievements, both corrupt and honest officials will work hard.
After everyone returned to the county guesthouse, they changed their wet clothes, took a hot shower and started eating and drinking.
Several officials kept pouring wine to Kang Jianfei, and after he wanted to make him faint, he would discuss the investment and development of Danxia Mountain.
The local finance can only repair the road from the city to the scenic spot. If you want to build the scenic spot, you can only rely on introducing funds.
What's more, Kang Jianfei has had successful cases of operating the Shaolin Temple Scenic Area, so he naturally became the first choice of the local government.
Before Kang Jianfei could fall down, all the officials had fallen down, but their goal was achieved. Kang Jianfei agreed to invest in Danxia Mountain.
When Kang Jianfei first contracted Shaolin Temple, he had only registered one tourism company. In recent years, Shaolin Temple scenic spot has been operated by the local tourism department and Kang Jianfei's tourism company.
A few days later, Hu Juncai was called by Kang Jianfei and asked him to call people from the travel company to Shaozhou City for investigation and investment, while Kang Jianfei himself went back to Hong Kong.