Chapter 76 This is the counterattack

This is the first animation in history that is completely made by a computer. Pixar shows us a feature animation that is different from traditional hand-painted. I believe this will be another milestone in the history of animation!

Los Angeles Times

This is a story about your toy that actually has life, which sounds very ordinary, but this will be another revolution in the animation industry since the birth of "Snow White" forty years ago!

"The New Yorker"

This is a touching comedy for ordinary people, but it is clear to those with a keen sense of smell. It is also the biggest leap in the animation field since Disney's screening of "Snow White"!

Variety Show

The media almost one-sidedly praised Toy Story, and gave full affirmation of both the story, art and technology, which made almost a handful of things.

Although "Mission: Impossible" has also received a lot of praise, it basically tells the story well. Everyone knows that the goal of this movie is the market, so no one will explore the connotation or something.

Even for Forrest Gump, the story and art are superior works, but no one says anything technically.

It seems a bit inappropriate to compare live-action movies with animated movies, but this also reflects how shocking it is to "Toy Story", a digital 3D animation made entirely by computers.

Everyone has played with toys, dolls, green American soldiers, etc. When they are kids, they will get up and play when you leave, and they regard pleasing you and accompanying you as their mission, what kind of story will happen?Pixar's Toy Story tells such a story.

Cowboy Woody is the little master's favorite toy and the leader of all toys. Whenever the little master is away, they will play happily.

But what scares all toys the most is the addition of new toys, because it means that other toys will fall out of favor or even be abandoned.

Even the little master's favorite cowboy, Houdy, began to face this crisis after the arrival of the space toy Buss Light Year, so Houdy tried every means to drive Bass away. If he accidentally fell into the yard of his neighbor's house, the neighbor's child was a toy sadist. All the toys would be dismantled when he fell into his hands. Houdy and Bass wanted to avoid bad luck and go home, so they had to work together.

This is just a brief introduction. Only after watching the movie can you experience more exciting things. Pixar has created a large number of lifelike characters, such as timid dinosaurs, fun spring dogs, nagging Mr. Gambler, Woody, who doesn't want to lose his status but can understand where the mistake is, and Buss Light Years who always thought he was a space warrior until the end of the day, etc., each of which can be impressive. Many scenes that have become somewhat flooded in live-action movies are placed in this animated movie without any old-fashioned feeling. If you want to watch the movie with your whole family, "Toy Story" is definitely the first choice.

Congratulations to Pixar, they ushered in an era.

"Empire" Scott Hoffman

Yes, Pixar opened an era and made its biggest leap in the animation field. Such praise is simply not awesome. Many critics also claimed that I can't imagine any movie that is more interesting than Toy Story, and Toy Story is the most creative comedy of the year, or Pixar's creativity is simply amazing, etc.

God knows that just a few years ago, they were all hopeless about computer animation. Even though Pixar's short film received many praises, some people still mocked them as the ugly duckling in Silicon Valley. When Jobs sold it to Adrian, many people still thought this was the wisest thing that Jobs did after leaving Apple.

Even just a few weeks ago, when people who attended the preview unanimously praised the film, some still thought it was too much.

Now "Toy Story" has been launched in North American theaters to sweep the box office of the movie, no less than slapping them in the face.

But how could critics take this slap to heart? Oftentimes, you have to be thick-skinned when doing this business. If you make a wrong judgment, you will make a wrong judgment. There is nothing to be ashamed. Who doesn’t make a mistake?

What's more, most people are wrong now.

So they chose to forget their previous words and began to put all the beautiful words and sentences on Toy Story and Pixar. Although some of them were stubborn and tried their best to pick them, even Woody's girlfriend, the Shepherd's Doll, was taken out to nag, but they could not hide the light of this animated movie.

In short, Pixar, the ugly duckling in Silicon Valley, has completely turned around this time.

I think I don’t need to say anything more, congratulations to everyone, congratulations…all of us!

Standing in the Pixar conference room that was cleaned up and then redecorated, John Rust, holding the cup, finally spoke a little choked, and the eyes behind the circle glasses began to shine. Fortunately, he quickly raised the cup, and then the applause rang out enthusiastically, and everyone in Pixar's face was filled with excitement.

John seemed a little overly excited.Adrian, who stood with Ed Camore, said as he clapped his hands.

This is not surprising, think about our efforts.Camol shrugged, actually so do I.

Then why did you refuse when you asked you to give a speech before?Adrian asked immediately.

Didn't you refuse, Ed?The Pixar's head then asked him with a smile.

I'm different, I just provided the funds and issuance. Without your persistence, there would be no Pixar now.Adrian waved his hand, I was not as qualified as Steve to give a speech.

You are too modest, everyone knows that without your funds, our studio might have been closed; without you doing distribution and promotion, the response caused by Toy Story would not be so enthusiastic.

Camol shook his head.

But you must also admit that if Steve had not paid any loss for seven consecutive years, Pixar would not have accumulated a lot of money today, right?Adrian said with a smile.

Indeed, John is the director of the board, and I am more responsible for the overall planning. The studio's success has my credit, but with the success of this movie, his credit is the greatest.

Camol immediately changed the subject, so it would be better to let him go up to give a speech to boost morale.

Forget it, you just want to be lazy, Ed.Rust came from the side with a teasing voice, but immediately became depressed: Sorry, I'm not talking about you, Ed.

Adrian and Camol both burst into laughter.

Have you made any arrangements for your work recently, John?After chatting with John Rust and Andrew Stanton who came over for a while, Adrian suddenly asked.

Not yet, do you have any good ideas?

Rust's heart moved slightly. How could they not know Adrian's reputation in the entertainment industry? However, what disappointed him was that the other party did not express it specifically.

Then let's have a rest.

Adrian said with a smile, Pixar has achieved unprecedented success. You might as well go out for a trip with your family or bring some limited edition toys for your children. You should know that these toys are not easy to make now.

Hearing the latter sentence, the people around him laughed again and felt proud at the same time.

The popularity of "Toy Story" is difficult to describe in words, so I won't talk about the box office and reputation. Originally, Adrian had asked someone to contact the toy manufacturer and started making and putting it on the market after the movie was released, but in the end, the supply was still in short supply.

Although this also has something to do with Claude's reservations and not many orders placed, it also shows how popular the movie is.

You don't have to worry, Ed, they each got a set before the toys were launched, and they had already calculated it.Camore pointed at Rust and Stanton and smiled.

What a pity, I have prepared a few sets to see if anyone doesn’t have one and give them to him.Adrian said as if nothing had happened.

I don't have it, Ed!Stanton immediately raised his hand and shouted, which immediately attracted another burst of laughter.

In short, in the past few weeks, we will discuss the future development after everyone has adjusted. I believe you should also have a blueprint for the future in your heart.Adrian said this later.

Yes.Rust's eyes lit up again.

By the way, Ed, Fortune and Hollywood Reporter magazines want to invite us to do an exclusive interview, about this movie and computer animation technology, etc., I think you may be interested in participating.

Camor said again at this time.

Let it go.

Adrian thought about it and expressed his rejection. I just understand computer animation technology, and you who are developing and using it are the clearest.Similarly, I may have some insights in movies, but who can understand better than John and Andrew?So you can just accept the interview.

He is not Jobs. Jobs needs to take these achievements on himself to strengthen his momentum in order to return to Apple, but he doesn't need to do so.

Therefore, selling favors to Kamore and others is not a bad thing. Anyway, from the beginning of taking over, in addition to the most basic attention, most of the affairs are left to Kamore, so it is also good to keep it going.

Compared to Pixar's joy and excitement, Dinis's side feels like he is provoking a criminal offense.

Simply put, do you think I must take responsibility for it when I gave up Pixar and gave up without reservation. Is that true, Mr. Craven?

Michael Eisner, sitting at the head of the long table in the conference room, looked at Jeffrey Craven in the third position on his right and said in a slow tone.

Although he looked very calm and no different from his usual appearance, anyone familiar with him knew that this strongman was probably already angry, so even though he talked at the meeting before and criticized him, Craven, who had accused him, couldn't help swallowing his saliva after hearing Eisner's words.

However, this state was only a few seconds, and he immediately continued to speak loudly: There is no doubt about this, look at how much Disney's animation department has now fallen!

Last year we made the best 2D animation "The Lion King".Someone on the other side said with a reminder.

Yes, but so what?Now the animation department is almost the most leisurely department.

Craven immediately retorted that it was not Cowers and the others who wanted to do this. There have been several project proposals before, but they have been rejected, and it was rejected by Mike himself.

He turned his head to look at Eisner: I know you have your considerations, Mike, I also know that the company has developed to this day not just by the animation department, but don’t you think you seem to have forgotten something?

That's right.

Another director also started to speak with Craven's words. Disney started out with animation. For a long time, we were at the top of the animation industry in the United States. No matter how many excellent animation characters Warner and they launched, they could not replace us. But now what we are most proud of is dying, although they have made the best 2D animation.

Lack of funds, lack of support, and becoming increasingly marginalized, this is the current situation of the animation department.

Craven then said, "Don't give Eisner and others a chance to refute, I know you are excellent, Mike, without you, there would be no Disney today, but you are too arbitrary in some aspects."We had the opportunity to continue to maintain our advantages. Cox suggested that we should maintain our cooperation with Pixar more than once, but it was only an investment of 10 million yuan. At best, it was just an investment of a small-cost movie, but you gave up because of a few words from Adrian Cowell.

Speaking of this, Craven raised his hands and didn't say anything again, but the meaning was obvious.

No one really thinks Pixar can be so successful. I think anyone who faces that situation at that time will make the same decision.

One of the directors standing on Eisner's side spoke immediately.

At least our current opponent, Adrian Cowell, has that vision.Craven said without hesitation.

What does it mean is that his vision is unmatched?A neutral director said playfully.

Craven was stunned for a moment and immediately reacted. This sentence meant that Michael Eisner was not as good as a young man. If Eisner were usually just smiling, but it would be hard to say what kind of reaction would be. The guy who spoke was obviously provoking.

However, Craven quickly left it behind. Anyway, he had completely offended Eisner, so it didn't matter if he added more points.

In any case, I think the board of directors should be given an explanation.He spread his hands, made a gesture that you could see, and then closed his mouth and stopped talking.

The conference room became quiet, and everyone turned their attention to the chairman sitting in the head. Eisner, who was still expressionless, finally spoke again: I remember that the theme of the meeting was to discuss how to further and comprehensively develop the issue of acquiring ABC in the future, but why did it become a question about this small issue?

Before Craven could speak, he immediately followed up: Indeed, everyone knew that Adrian Cowell had a unique vision, so we discussed here how to complete the acquisition as soon as possible, but why did he inexplicably turn to other issues.

I'm just driving I have the right.Craven said immediately, but with Eisner's accumulated power for almost ten years, he didn't sound so confident.

Yeah?So, should I resign from my position as chairman immediately?Eisner finally showed a sneer.

Craven's face suddenly became ugly. Of course he had this idea, otherwise why would he deliberately pick out the problem at this time, but how could he say such words now?

In an instant, the conference room became quiet and the temperature dropped several degrees. Eisner deserves to be an old fox, and his simple words made everyone unable to speak anymore.

After a long time like this, he stood up as if nothing had happened: OK, it seems that nothing is wrong today, so let's go.

As he said that, he walked out without looking back. The people in the conference room breathed a sigh of relief. The familiar people talked to each other for a few words, and then walked out of the conference room with different expressions.

Craven walked at the end, and despite some bad premonition, he still tightened his tie and tried his best to calm himself down.

Hey Mike, I'm going to find you.

As Eisner was about to return to his office, a familiar voice stopped him, and then Michael Orwitz, with a smile on his face, appeared in front of him.

What's wrong?Didn’t the meeting go smoothly?He immediately noticed his strangeness.

Just say anything.Eisner asked hard.

Orwitz frowned immediately, but seeing that he was not in a good mood, he didn't ask anything, so he immediately talked about his work: Regarding ABC's acquisition and TV station, I have an idea that needs your support, maybe we can...

Just do what I said!Eisner interrupted him without hesitation.

... A surprised expression flashed across Orwitz's face, and his brows frowned even deeper: You haven't listened to my specific description yet, Mike, even if you have other opinions, at least you should...

I don't need to listen to your description, Mike!Eisner suddenly turned his head and looked at him with cold eyes. You just need to do what I said, do you understand?!

Orwitz looked at him blankly, not understanding what was going on. Although both of them were called Michael, it seemed a bit funny when calling each other Mike, but the people around him dared to laugh. In fact, they had been away from each other for a long time. It would be better to pretend that the conflict between the chairman and the CEO was not seen.

Well, you are the chairman, you have the final say.After looking at each other for a while without giving in, Orwitz finally chose to compromise, raised his hands and waved his hands twice and said indifferently.

Eisner didn't say anything anymore, turned around and strode towards the end of the corridor, and soon disappeared before Orwitz.

Then Orwitz raised his hands, looked around the empty people again, and then hummed half-deprecatingly and half-angry.

If you just do what you said, then what the hell is my CEO doing?!